Hours of Video Uploaded to Youtube 2019
Unless you've been living under a rock, you already know how YouTube is the #1 destination for streaming video content. Only did yous know that it's also the second almost organically visited site in the US and ranks first organically worldwide?
As of 2020, more than two Billion users tune in to YouTube every month and consume more than five billion videos every twenty-four hours! This makes information technology a channel that you lot but tin can't look away from if yous are looking to market your brand to an online audience.
Hence, we've put together this listing of upwards-to-date YouTube statistics that yous should definitely take a look at if yous're planning to leverage the platform this year. And if you're already leveraging the platform and want to double downward on videos for your brand, y'all should definitely sign upwardly for a costless business relationship on InVideo then that you can become access to over 5000 templates ready-to-employ templates, a library of over 8million stock assets, and a robust online editor to make your video creation process easier.Not only that, we've also created a super helpful infographic that you can feel free to download and apply in your blogs/posts. All we ask for in return is that you share the link for this article as the source.
one. Summit YouTube Statistics
1. YouTube ranks second in the most visited sites organically in the US and kickoff when the same is charted globally (Ahrefs)
2. ane billion hours of YouTube videos are watched daily (YouTube Press)
three. YouTube has 2 billion active users every calendar month and over 30 million daily users (YouTube Printing)
4. There are 38 meg active channels on YouTube of which fifteen million are content creators and 22,000 of them have crossed 1 million subscribers. (Tubics)
5. YouTube's highest concurrent views tape is set at 2.3 million from when SpaceX went live to launch the Falcon Heavy Rocket (The Verge)
6. More than 70 percent of viewership happens on its mobile apps (YouTube Printing)
7. ninety% of digital consumers in the US use YouTube – making it the most pop pick for watching online videos (Oberlo)
8. 70% of what people scout on YouTube is recommended by its algorithm (HootSuite)
9. 500 hours of content is uploaded every minute, as of 2019 (Statista)
10. 9000+ partners on YouTube take a content ID – which includes network broadcasters, movie and recording studios. Content ID is an automated and scalable system that allows copyright owners to place the YouTube videos that they own – ensuring their creative rights. (YouTube Printing)
11. Only 9% of minor businesses have their ain Youtube channel (Brandwatch)
12. Those who see a TrueView advertizing are reportedly x times more probable to take the action prompted in the ad than the viewer would be on their own (Recollect with Google)
xiii. Users who watch at to the lowest degree 30 seconds of a YouTube ad are 23 times more probable to visit or subscribe to the brand'southward channel (Call back with Google)
2. YouTube statistics: viewer + usage
fourteen. Of the full per centum of YouTube users, 45% are female and 55% are male. (Data Reportal)
15. 73% of US adults utilise YouTube. 78% of U.s. male adults and 68% female adults use YouTube(Pew Research, 2019)
16. Equally of the concluding quarter, 77% of the The states internet users in the historic period fifteen-35 employ YouTube. (Statista)
17. Globally, mobile YouTube videos achieve more 18-nineteen-year-olds as compared to whatsoever television network. (Think with Google)
18. The top 3 countries that use YouTube are the The states [16.iv%], Bharat [ix.two%], and Nihon [four.viii%] (Alexa)
nineteen. In terms of geographical distribution in the Us – 77% of urban settlers, 74% of suburban settlers, and 64% of rural settlers utilize YouTube (Pew Research, 2019)
xx. YouTube has more than 100 local versions effectually the globe which allows you to navigate the platform in over eighty different languages (YouTube Press)
21. 67% of the videos published on YouTube by popular channels are in other languages, while only 28% are in English language. (Pew Research Center)
22. In 2020, 94% of Indian YouTube users learned to do things by themselves by watching YouTube videos (YouTube Trends)
23. 81% of US parents use YouTube to find content – entertaining and educational – for their children, making it a huge potential market that you lot can tap by creating engaging educational videos using the thousands of templates bachelor on InVideo . ( Brandwatch )
24. More than than 70 per centum of sentinel time on YouTube comes from mobile devices (Sprout Social)
25. 47% YouTube users said that watching online videos helped them cope with ongoing problems in their lives (Ipsos Mori+YouTube)
26. There has been a 39% increment in users watching YouTube on their TV screens (Sprout Social, 2019) with 250 million hours of video content being watched per twenty-four hours on TV screens alone (Variety, 2019)
27. The average fourth dimension spent on YouTube daily is 17 minutes 31 seconds (Alexa)
29. The acme ii reasons viewers scout YouTube are 'to relax' and 'for entertainment' during prime number time (Think with Google)
30. YouTube users are three times more probable to scout online video tutorials than reading instructions and y'all can hands leverage this past creating engaging tutorial videos using over v,000 customizable templates available on InVideo. (Recollect with Google)
31. YouTube mobile users pay 2X more attention to what they're watching, equally compared to those watching television. 7 out of ten people likewise default to horizontal viewing when they're consuming videos on their phone. (Retrieve with Google)
32. In 2020 lonely, 70% of people used YouTube to watch online coverage of live events (Ipsos Mori+YouTube)
33. In The most active ten% of channels with 250,000 subscribers were responsible for uploading seventy% of the content. Amidst all of these videos, the most popular x% fabricated upwardly for 79% of all views (Pew Inquiry Center)
3. YouTube Video Statistics
34. The offset YouTube video ever posted was Jawed Karim's (founder) Me at the Zoo on 23rd April 2005
35. 'BTS,' 'pewdiepie,' 'ASMR,' 'Billie Eilish,' and 'babe shark' are the elevation 5 keyword searches globally on YouTube (Ahrefs)
36. 'Pewdiepie,' 'ASMR,' 'music,' 'markiplier,' and 'old town route' are the top 5 keyword searches on YouTube in the United states ( Ahrefs )
37. twenty% of the top 100 YouTube searches in the US are Music related (Ahrefs)
38. Thousand-Pop band BTS become a monthly boilerplate of over 16 million searches worldwide, which is more than 6 searches per second (Ahrefs)
39. 'Baby Shark Dance' by Pinkfong became the most viewed YouTube video on YouTube equally of January 2022. It has over 7.eight billion views, making 'Despacito' by Louis Fonzi and Daddy Yankee the 2nd nearly viewed video on YouTube at over vii.1 billion views as of January 2022 (YouTube Trends)
twoscore. YouTube's nigh disliked video is their own YouTube Rewind 2018 with 18 1000000 thumbs downwards, equally of Jan 2022 (YouTube)
41. YouTube astoundingly has 4.v million searches for YouTube (Ahrefs)
42. 68.2% of kickoff-page YouTube videos results are of HD quality and their average length is 14 minutes and 50 seconds (Backlinko)
Source: Backlinko
43. The number of comments, likes, shares, and views on your video has a potent correlation with its higher ranking (Backlinko)
44. In the concluding two years, watch-time on YouTube has grown for videos with titles that include these words:
- Store with me (10x)
- Does it work (12x)
- Everything y'all need to know (2x)
(Think with Google, 2018)
45. Nearly YouTube users are looking to sentinel content on things they're passionate about, and if that video features a celebrity or a famous influencer, they are 3x more than likely to watch it (Think with Google)
46. YouTube users are likewise 1.6x more likely to option a video with meliorate production value if it is relevant to their interests (Recollect with Google)
47. 7.78 million videos were removed from YouTube globally simply in the third quarter of 2020 because they violated the customs guidelines of the platform. Of this, 481,721 videos were removed by flags from not-automatic flagging systems (when viewers manually flag an inappropriate video) (Statista)
Source: Statista
48. 26% of adults in the Usa become news from YouTube. 51% of these news consumers on YouTube are looking for opinions and social commentary while the other 48% are looking for information and facts (Pew Enquiry)
49. The give-and-take "review" in the championship of videos made them fetch more than 50,000 years of spotter-fourth dimension on mobile devices alone [Jan-Jun 2015 vs Jan-Jun 2017] (Think with Google)
50. 20% of the top 100 searches in YouTube are music-related. Billie Eilish is the about popular with over 2 million searches in a calendar month (Ahrefs)
51. 52% of the peak 100 searches in YouTube are for a YouTube personality or aqueduct – similar PewDiePie, James Charles, and Joe Rogan (Ahrefs)
52. In 2020, 100 billion hours of gaming content was consumed globally. Information technology includes watch-hours from some of the biggest gaming live events and charity fundraisers organized by gaming channels – like the Telephone call of Duty Warzone Tournament (YouTube)
53. YouTube had more than 1 billion views related to 'chess' in 2020 (YouTube Trends)
54. Videos with 'Witchcraft 101' in their search title got over three million views in 2020 (YouTube Trends)
55. Daily alive streams on YouTube grew by 45% in total in 2020 (YouTube Trends)
56. 58% of YouTube users are open to watching content made by creators of whatever age (YouTube Trends)
57. VTuber (a virtual YouTuber that uses a digital avataar using computer graphics) views grew past more than 1.5 billion per month by Oct 2020 since January 2016 (YouTube Trends)
58. 47% of viewers are open to consuming VTuber content, i.e, content delivered by created characters who are fictional or virtual (YouTube Trends)
4. YouTube Channel Statistics
59. T-Serial (India) has the virtually channel subscribers at 169 million, followed by PewDiePie (Sweden) at 108 million subscribers (Concern of Apps)
60. Ryan Kaji, a nine-year-old content creator and 2020's highest-paid YouTuber has an income of $29.5 1000000. His aqueduct Ryan's World has 28.3 one thousand thousand subscribers (The Guardian)
61. Lego is the most pop brand channel on YouTube at 11.5 meg subscribers (as of Jan 2022)
62. In the dazzler manufacture alone, threescore% of video views on YouTube come from influencer content, 39% from brands, and only 1% from publisher content (Statista, 2018)
Source: Statista
63. Globally, YouTubers can make an average of $3 – $5 for every 1000 video views. However, making money on YouTube depends on a diverseness of factors like the number of views your video receives, advert quality, video length, number of clicks an ad receives, etc. (Mint Life)
64. The number of channels that earn a half dozen-figure income by creating content on YouTube grows at a charge per unit of 40% year on year (YouTube Press)
65. The number of channels with more than 1 million subscribers grew past more than 65% year on yr (YouTube Printing)
66. 9000+ partners on YouTube have a content ID – which includes network broadcasters, movie and recording studios. Content ID is an automated and scalable organisation that allows copyright owners to identify the YouTube videos that they own – ensuring their creative rights. (YouTube Press)
67. 9% of small businesses have their ain Youtube channel (Merch Dope)
68. In that location is a 95% increase in new channels that are build an audience on YouTube in 2o2o (YouTube Trends)
5. YouTube Marketing and Ad Statistics
69. YouTube ranks as the second pop platform, later Facebook, for brands to post their online videos (Buffer, 2019)
70. 71% of B2B marketers employ video as a part of their marketing mix and 53% use YouTube as their preferred platform (Sprout Social)
71. 50% of marketers invest in creating online video content for YouTube (PPC Hero, 2019)
72. ninety% of people across the globe said that they observe new brands and products on YouTube (Think with Google, 2018)
73. YouTube is also the 2d nearly important platform for influencer marketing after Instagram (MediaKix, 2019)
74. In a study conducted from January 2017-2018, in that location was a lxx% increase in the number of YouTube users who subscribed to and engaged with content created by influencers, every twenty-four hours, year on twelvemonth (Call back with Google)
75. In dissimilarity to television viewers who can multitask and are 2x more likely to switch between ads, viewers on YouTube are more focused on the video and are fifty% less likely to skip ads (Ipsos 2017)
76. 29% of marketers voted for pre-roll skippable video ads on YouTube as the nigh effective advertising format (Sprout Social)
77. Globally, 40% of shoppers said that they purchased products that they had discovered on YouTube (Think with Google, 2018)
78. 2 out of three buyers have said that they scout YouTube videos to get ideas and inspiration before making purchasing decisions (Remember with Google, 2018)
79. In contrast to television viewers who tin can multitask and are 2x more likely to switch betwixt ads, viewers on YouTube are more focused on the video and are 50% less probable to skip ads (Ipsos 2017)
80. The sentinel-time for shopping-related videos on YouTube in the US has grown more 5X in the last two years, betwixt July 2016 – June 2018 (Think with Google, 2018)
81. As compared to television ads that get but 45% of audience attention, YouTube ads garner audience attending (Ipsos 2017)
82. YouTube's third-quarter advertizing revenues in 2020 was USD 5.04 billion – which is a 32% twelvemonth over year increase (Statista)
Source: Statista
83. YouTube generates vi% of Google's ad revenues (HootSuite)
Why don't more businesses use YouTube and how you tin can practise that?
Despite YouTube being the most visited site in the earth and the second most visited site in the United states, merely 9% of small businesses in the US are using it to market their products and services. The biggest reason for this is the greater barrier to entry on YouTube equally compared to social media platforms like Instagram and TikTok.
In lodge to consistently produce high-quality videos on YouTube, which is a requirement if you want to grow your brand using the platform, you need to put in a lot of time, attempt, and resources. There's likewise a bigger learning bend as well every bit higher competition with more than and more people entering the space.
Thankfully, you tin mitigate some of these issues – namely the time, effort, and resources it takes to create a video – with InVideo , which has been designed to simplify the video editing process to help you churn out engaging video content rapidly and easily. You tin can leverage a library of five,000 templates and over 8 million stock avails (videos, images, and music) to create customized YouTube videos for your make. And the super-intuitive deject-based editor allows you to edit videos from any system even if you're a consummate beginner. The best part is that you tin can get started for free and upgrade for every bit low equally $15/month to access premium features.
Summing Up
If you've plant evidence to get started with YT as a marketing aqueduct for your brand, here's a ready-reckoner for all things YouTube Equipment to get you on the route. And if you're already leveraging YouTube and are thinking of doubling down on it this year, yous'd want to bank check out our exhaustive guide on YouTube video ideas that comes with 200+ ideas across more than 20 categories.
Found this YouTube statistics article helpful? Please do share it with your friends and peers looking to get started with YouTube.
Want to be a office of a community of creators, just like yourself, and discuss YouTube statistics, video ideas , YouTube insights , and more? Join the InVideo community – a place for y'all to connect and acquire from 25,000+ other video creators like yourself.
Source: https://invideo.io/blog/youtube-statistics/
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